Influencers in the crosshairs: How cybercriminals are targeting content creators www.welivesecurity.com/en/social…
Social media influencers offer reach, credibility, and amplification — traits that make them attractive targets for fraud, scams, and malware distribution. Strong account protection remains essential in disrupting these threats.
Compounding the issue, influencers are increasingly being singled out by cybercriminals. A recent spear-phishing campaign, which impersonated brands such as Tesla and Red Bull, underscores the growing risks.
An account compromise can cause significant harm to the creator, their followers, and their commercial relationships. For anyone building or maintaining a digital audience, now is a prudent time to review account security practices.